Bryanne Leeming is the Founder and CEO of Unruly Studios and the inventor behind Unruly Splats, the first STEM learning tool that combines coding with active, recess-style play for kids. Splats are durable, programmable floor buttons that light up, make sound, and sense when kids stomp on them. Kids can code their own rules for Splats games like relay races, whack-a-mole, and dance routines. Since founding Unruly five years ago, Bryanne has grown the team to 12 people and Splats are now used in 800 schools across the United States and Canada.
In this episode, we talk about how Bry leveraged her Cognitive Science degree from McGill University and her MBA from Babson College to build a solid foundation for the business, why a Kickstarter campaign was the best training, and how to attract an A-team. Bry herself is an all-star — we talk about how she’s built up her mental muscle to keep going no matter what, through running marathons, growing up playing hockey and lacrosse and doing gymnastics, and watching her parents keep restaurants open during hard times.